Childhood-orientated non-earnings Younger Players and Gamblers Education Belief (YGAM) could be the brand new legit charity partner of ICE London 2023.
YGAM is a to blame gambling charity that works to educate and safeguard teenagers from experiencing gambling-linked harms.
The organisation will also turn into the legit charity partner on the iGB Affiliate London Awards.
“We are overjoyed to welcome YGAM as our legit charity partner,” said Clarion Gaming managing director Stuart Hunter. “YGAM is a revolutionary organisation which is famed to and highly revered by many of the ICE London exhibitors and stakeholders.”
“Within the total many conversations that now we hold with the business safer gambling is on the tip of their agenda and we are overjoyed to be in a screech to spend the energy of the ICE brand and the platform equipped by ICE London to advertise safer gambling and elevate consciousness of the outstanding work undertaken on a on daily foundation foundation by the personnel at YGAM.”
Hunter outlined how the commerce characterize’s dedication to safer gambling has grown, thanks in phase to the Client Security Zone’s (CPZ) introduction to the ICE characterize flooring in 2018. The to blame gambling-focused arena of the characterize has elevated in measurement, increasing from 14 stands to 22 between the 2022 to 2023 editions of ICE.
ICE ambassador
YGAM will also turn into an ICE Ambassador. This also can entail the charity receiving branding at some level of the characterize, be phase of the legit exhibition opening, attend as guests to the Casino Awards and WRA reception, as nicely as hold fundraising visibility by leaflets
“We are happy to be working closely with Clarion Gaming again this yr,” said YGAM director of business building and fundraising Ian Shanahan. “ICE London is the supreme tournament of its kind, so its profile gives our charity with a treasured platform to raise consciousness of the considerable work that we terminate to back prevent gaming and gambling harms.
“We’re looking ahead to joining colleagues from across the third sector within the Client Security Zone in its favorite arena. YGAM will seemingly be launching our formidable new technique and refreshed brand in 2023 so we’re making an strive to showcase this at ICE earlier than an exhilarating yr for the charity.”
Based in 2014, by Lee Willows and Anne and Keith Evans, YGAM has launched a form of to blame gambling initiatives nowadays – including a teenagers’s gambling prevention programme which has reached extra than two million other folks since its launch in 2020.
